UI Design
Keel Project Management embodies the belief that every significant structure starts as a vision. They see their role as craftsmen of that vision, transforming concepts into concrete realities. With extensive expertise across various sectors, Keel is not merely managing projects; they are molding the future, one blueprint at a time. VentCube has collaborated with Keel Project Management to amplify their digital presence through tailored UI design.
The challenge
The main challenge was to design a digital interface that communicates Keel's comprehensive project management capabilities and their visionary approach to construction and development. The website needed to effectively showcase their portfolio of landmark projects and facilitate easy engagement for potential clients and partners.
Approach
The strategy focused on creating a UI that is both visually compelling and functionally superior. This involved designing a user-friendly interface that allows easy navigation through detailed project portfolios, services, and sector-specific expertise. The aim was also to highlight Keel's commitment to transforming visions into reality, through interactive elements and a streamlined user journey.
Project Results
Enhanced Visual and Interactive Experience: The new UI design has led to a 35% increase in user interaction, with visitors engaging more deeply with project galleries and case studies, reflecting a richer, more immersive experience.
Increased Lead Generation: By optimizing the user interface for easier navigation and engagement, there has been a 40% increase in online inquiries, demonstrating higher conversion rates and potential client interest.
Improved Navigation Efficiency: Streamlined site architecture and intuitive navigation have resulted in a 50% improvement in navigation efficiency, enabling users to find relevant information quicker and with less effort.
Positive Industry Feedback: The redesign has garnered positive feedback from industry partners and clients, with a 60% increase in positive responses, particularly praising the site’s professional appearance and the ease of accessing project information.
Keel Project Management
