The Ultimate Glossary of Terms About Website Maintenance

The Ultimate Glossary of Terms About Website Maintenance

It’s not unusual for us to seem like we’re speaking in an entirely another language on a regular day at the office because we’re a group of digital natives. For those who aren’t familiar with the online, digital designers, web developers, digital marketing service, and techies in general, talk and think in this language daily, making it easy to feel overwhelmed if you aren’t a long-time user of the internet. Developer talk, design language, online words, and internet slang are mixed with acronyms like CMS, UX, and SEO. CSS, SVG, PWA, and PHP are all integrated.

Getting your project up and going might be difficult, whether you’re attempting to put it together yourself, briefing your web developer, or troubleshooting what has gone wrong with an existing site. There’s nothing worse than sitting on an online chat with your hosting provider in the middle of the night, attempting to get your site back up and running but having no idea what you’re talking about or how to convey your issue to them.

In a digital world, where a new programming language is being produced every day, and old methods of doing things are becoming outdated at the speed of light, having a basic understanding of how everything works may be quite beneficial.

When it comes to online and technology phobias (or both), we’ve put up the comprehensive A-Z lexicon to bring you up to speed so you can start and complete your next project with less stress.

6 Glossary of Terms About Website Maintenance

Anchor Text

The visible and clickable content in a hyperlink is anchor text.
Ideally, it should be a brief and meaningful reference to the destination page or place it directs the user, with no generic phrases such as “Click here” or artificial keyword references being used.

Bounce Rate

The proportion of visitors that come on a given page and depart without viewing a second page is measured by the term “Bounce Rate.”
The Bounce Rate is a measure of user experience, indicating whether or not your website fulfills your visitors’ expectations: a low bounce rate implies that users find the material engaging and that they continue reading and interacting with the site after their first visit. The nature of the website (blogs, for example, will have a more significant bounce rate than a retail site) should be considered when measuring benchmark bounce rates.
A bad user experience, including disruptive pop-ups and advertising, streaming video or music, the poor speed performance / sluggish page loading times, and false user expectations based on deceptive page names and descriptions, will often result in higher bounce rates.


The back-end of a website is concerned with how the site operates, updates, and changes. The term refers to anything the user cannot view from the front-end. Back-end development is required for any dynamic website that incorporates elements that need to change often and be updated regularly, such as blogs, news websites, and aggregation websites.
The back-end comprises databases and servers, all concerned with security, structure, and how the material is structured on a website or application. A database is necessary to store all information, such as user profiles, photographs, posts, and text, and to keep them organized to make sense for the site. Back-end developers work with programming languages such as PHP, Java, Python, and Ruby to create web-based applications.
Websites with blogs are referred to be dynamic sites since their material is continually changing and being updated by the author. A database is required for a dynamic website to function effectively. A website’s database contains all of the information it collects, including user profiles, photographs submitted, and blog articles.
Unlike front-end developers, web developers deal with programming languages such as PHP or.Net, which vary from front-end languages. They must work with something that the database understands. The code that they build talks with the server and then instructs the browser on what information to utilize from the database, among other things.


Explained, a backlink is a connection that connects one website to another on the internet. Google utilizes backlinks to establish the authority of a website, and they are employed as a ranking indication. The bigger the number of backlinks your site receives from reputable websites, the better your chances of ranking. Websites with backlinks often receive higher organic search ranks than those with fewer connections.
However, not all backlinks are regarded to be beneficial. The website’s domain authority describes the importance of a website about a subject matter or issue. It is essential that the bulk of backlinks going to your website have a high domain authority and, preferably, are related to or linked to your sector to get excellent rankings. Otherwise, Google will consider the link poor quality or irrelevant, and your website will be penalized.


The term “cookie” refers to little bits of information that a website’s server transmits to your browser when you visit the site. These cookies will gather and store information from your browser, and they will also share information back to the server from your browser. Cookies are often used for a variety of purposes, including session management (e.g., logging in and out, products in basket), customization (e.g., language choice), and tracking (e.g., user behavior analysis)
A domain, often known as a domain name, is the address for your website. Commonly seen as “,” this may also include country-specific alternatives such as “,” “co.UK,” “co.NZ,” or hundreds of different versions.
It’s nothing more than a virtual address on the internet that determines where your browser should go to get information, similar to your actual address. Some individuals mistake confusing their domain name with their website address.
Consider the domain to be the street address for your home. It makes it simple for folks to locate your residence. Then consider your website to be the home itself, complete with furnishings and other belongings. The domain is just a means for people to discover you on the internet.
When you register a domain name on the internet (and pay the associated registration costs), you purchase the right to use that domain name for one calendar year (or whatever term is specified).


The front-end is the part of the website that you see while browsing the web. It refers to the web area where your users may interact with the content you provide. A front-end developer is someone who creates what you see in your browser by using the programming languages HTML and CSS, maybe with the inclusion of other languages such as JavaScript, as well as other computer languages.
A front-end developer will utilize these languages to produce code that the browser will translate to display a website on your computer. In summary, all of the features you see, including fonts, colors, menus, photos, and forms, are all determined by the HTML and CSS programming languages, respectively. (See HTML and CSS for further information.)


Web hosting and its associated terms may be challenging to understand without some prior understanding. Hopefully, this vocabulary will make you feel more at ease as you move throughout the facility.
If you seek a web development service, Vencube will assist you. If you like, we may host your site and take care of all of the upkeep and Website Maintenance Service in Delaware for you.

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